Rural HospitalRural Hospital ID
Intent.Health ID HSP-••••••
Rural & Specialty Hospitals
What is a Rural & Specialty Hospital?
Rural hospitals provide healthcare services to people living in rural communities, where access to healthcare facilities may be limited.
Specialty hospitals focus on specific types of care, conditions, or patient needs, such as psychiatric care, children's healthcare, or rehabilitation.
Together, Rural & Specialty Hospitals cover hospitals that serve rural populations or specialize in particular areas of healthcare.
What data do we have?
Intent.Health provides data across several categories to help you find, understand, and research Rural & Specialty Hospitals.
The categories below cover the data we have for Rural & Specialty Hospitals and the different aspects you can use to filter them.
You can also use the Search Filters bar to quickly find a specific filter or field.
1
Identifier
Within this category, you can search for Rural Hospitals by Rural Hospital ID, which is Intent.Health's internal unique identifier for the rural hospital.
2
Rural Financial Metrics
Within this category, you can filter Rural Hospitals based on their expenses and financial performance.
Drag the handles to set a minimum and maximum:
Total Expenses ($)
Filter Rural Hospitals by their total expenses. You can enter a minimum and maximum value.
Minimum
Maximum
Patient Services Margin (%)
Filter Rural Hospitals by their patient services margin, which reflects the difference between revenue from patient services and the costs of providing those services. You can enter a minimum and maximum percentage.
Minimum
Maximum
Total Margin (%)
Filter Rural Hospitals by their total financial margin, which reflects the difference between total revenue and total expenses. You can enter a minimum and maximum percentage.
Minimum
Maximum
3
EHR Stack
Within this category, you can search for Rural & Specialty Hospitals by Vendor, which identifies the electronic health record (EHR) system they use.
You can enter a vendor name, such as , to find matching hospitals.
Electronic Health Record · EHR VendorWaiting for a vendor…
4
Organization Profile
Within this category, you can search for Rural & Specialty Hospitals using their names, website details, locations, and distance from a selected location.
You can search and filter hospitals using:
- Hospital Name
- Search for Rural & Specialty Hospitals by entering their full name or part of their name.
- Website
- Search for hospitals using their website domain. ruralhospital.org
- State
- Filter hospitals by state. You can choose any U.S. state.
- City
- Search for hospitals by entering a city name. Springfield
- ZIP Code
- Search for hospitals by entering a ZIP code. 62701
- Radius (Miles)
- Filter hospitals by distance from the selected location. You can select a radius of 25, 50, 100, 300, or 500 miles, or choose All to include locations across all distances.
Within each Rural & Specialty Hospitals profile, you can view detailed information about the organization across several sections.
Basic Information
This section provides the hospital's basic details and organization profile, including:
- Hospital Name
- The name of the hospital.
- Intent.Health ID
- The unique internal identifier assigned to the hospital by Intent.Health.
- Address
- The hospital's street address, city, state, and country.
- Primary Location
- The hospital's primary state and city.
- Industry
- The industry the organization belongs to, such as Rural Hospitals.
- Group Employees
- The total number of employees across the organization.
- Group Revenue
- The organization's estimated revenue.
- Phone
- The hospital's contact number.
- Country
- The country where the hospital is located.
- Links
- Quick links to the hospital's website, LinkedIn, Facebook, and X (Twitter).
Click Look Alike to find organizations similar to the hospital based on its profile.
Hospital Characteristics
This section provides an overview of the hospital's type and financial performance, including characteristics such as:
- Hospital Type
- The classification of the hospital, such as RRC.
- Total Expenses
- The total expenses reported by the hospital.
- Patient Services Margin
- The difference between revenue from patient services and the costs of providing those services, expressed as a percentage.
- Total Margin
- The difference between the hospital's total revenue and total expenses, expressed as a percentage.
Intent Signals
The Intent Signals section highlights the active keywords associated with the Rural & Specialty Hospital, helping you understand the topics, products, services, or solutions the organization may be researching or showing interest in.
- Active Keywords
- Displays keywords associated with the hospital's intent signals.
Click Look Alike to find organizations similar to the hospital based on its intent signals.
Technology Stack
The Technology Stack section provides information about the technologies, software, and systems associated with the Rural & Specialty Hospital.
- Technology Stack
- Shows the technologies, software, and systems the hospital uses.
Click Look Alike to find organizations similar to the hospital based on its technology stack.
EHR Stack
The EHR Stack section shows the electronic health record (EHR) system associated with the Rural & Specialty Hospital, including the name of the vendor, such as Epic.
Executive Departments
The Executive Departments section shows the different departments within the Rural & Specialty Hospital and the number of executives associated with each department.
You can use the search bar to find a specific department. Departments can include Information Technology, Finance, Operations, Marketing, Sales, Human Resources, Medical & Health, and much more.
Each department is clickable. Clicking on a department shows the executives associated with it. You can then open an individual executive's profile to view more information about them.
The detailed information available for each executive is explained on our Executive Details page.
HCP Intel
The HCP Intel section organizes healthcare professionals (HCPs) associated with the Rural & Specialty Hospital into medical specialty groups, helping you explore the professionals connected to different areas of care.
At the top of this section, you can view the total number of specialty groups and the total number of HCPs associated with them.
You can use the Search Specialty Groups bar to find a specific medical specialty by name.
Each clickable specialty card displays the specialty name and the number of HCPs associated with that specialty. Clicking on a card lets you explore the healthcare professionals within that group.
Specialty groups can include areas such as:
Advanced Practice NursingPhysician AssistantRadiology & ImagingHematology & OncologyOncologyInternal MedicineCardiologyAnesthesiologyand much more
The detailed information available for each HCP is explained on our HCP Details page.
Financial Overview
The Financial Overview section gives you a quick view of the Rural & Specialty Hospital's financial information.
You can see:
- Group Revenue
- The estimated annual revenue of the hospital or its parent organization.
- Total Funding
- The total amount of funding the hospital or its parent organization has received.
- Latest Funding Received
- The type of funding or financial transaction from the organization's most recent funding activity.
- Latest Funding Amount
- The amount of money received through the organization's most recent funding activity.
- Last Raised
- The date when the organization most recently raised funding.
You can also use the Look Alike feature to find other organizations with a similar financial profile.
AI Assistant Ishi
Each Rural & Specialty Hospital profile includes Ishi, an AI-powered assistant that helps you quickly understand the hospital and explore the information available about it.
Ishi provides an AI-generated summary of the hospital and lets you ask questions and have a conversation about the organization.
You can also ask Ishi for practical help, such as suggesting ways to approach the hospital, creating an outreach strategy, developing a personalized pitch, drafting an email, and much more.
Events
The Events section within each rural and specialty hospital profile provides an overview of the organization's healthcare event participation, including past and upcoming events.
- Past Events
- View healthcare events the organization has attended in the past.
- Upcoming Events
- View healthcare events the organization is going to attend in the future.
5
Financials
Within this category, you can filter Rural & Specialty Hospitals based on their annual revenue, total funding received, latest funding type, and latest funding amount.
You can filter hospitals using:
-
Annual Revenue ($)
Filter Rural & Specialty Hospitals by their annual revenue in dollars. You can enter a minimum and maximum value.
-
Total Funding Received ($)
Filter Rural & Specialty Hospitals by the total amount of funding they have received. You can enter a minimum and maximum value.
-
Latest Funding Type
Filter Rural & Specialty Hospitals by the type of their most recent funding activity.
-
Latest Funding Amount ($)
Filter Rural & Specialty Hospitals by the amount received through their most recent funding activity. You can enter a minimum and maximum value.
Latest Funding Type
You can select options such as:
and much more
6
Hospital Type
Within this category, you can filter Rural & Specialty Hospitals by their hospital type. You can search for a hospital type and select options such as CAH, Indian, IPPS, MDH, Other, RCH, and more.
and more
No matching hospital type in this preview.
7
Scale
Within this category, you can filter Rural & Specialty Hospitals by Number of Employees. You can enter a minimum and maximum value to find hospitals based on their employee count.
Number of Employees
100 – 1,500
employees · drag the handles
8
Technographics
Within this category, you can search for Rural & Specialty Hospitals by Technologies detected in their tech stack.
You can search by:
Enter a technology name to find matching hospitals.
For example, you can enter or .
9
Org Intent
Within this category, you can search for Rural & Specialty Hospitals using Intent Keywords to find hospitals that are showing intent towards the keywords you search for.
Try an Intent Keyword: , , or .
Search for a keyword to find the hospitals showing intent towards it.
Questions teams ask
Rural & Specialty Hospital FAQs
What is a rural hospital?
A rural hospital serves people living in rural communities, where access to healthcare facilities may be limited. Rural hospitals are often the main source of emergency, inpatient and outpatient care for a wide area.
What is a specialty hospital?
A specialty hospital focuses on specific types of care, conditions or patient needs, such as psychiatric care, children's healthcare or rehabilitation, rather than offering the full range of general acute care services.
What is a Rural Referral Center (RRC)?
A Rural Referral Center is a Medicare designation for larger rural hospitals that treat a high number of complex cases and receive referrals from surrounding areas. The Hospital Type field shows classifications such as RRC.
What is a patient services margin?
Patient services margin is the difference between revenue from patient services and the cost of providing those services, shown as a percentage. A negative value means the hospital spends more delivering patient care than it earns from it.
What is the difference between patient services margin and total margin?
Patient services margin covers patient care only. Total margin compares all revenue, including non-patient income such as grants or investments, with total expenses. Together they show how dependent a hospital is on other income.
Why do rural hospital finances matter for sales?
Many rural hospitals operate on thin or negative margins, which shapes what they can buy and how they evaluate cost, staffing and efficiency. Filtering by total expenses and margins helps you find hospitals whose situation fits your offering and tailor your message. Margins do not confirm a need or budget.
Can I find rural hospitals by EHR vendor?
Yes. The EHR Stack filter lets you enter a vendor, such as Epic, to find matching hospitals. The Technographics filter covers other detected software and systems.
What intent signals are available for rural hospitals?
Intent signals show active keywords for topics, products, services or solutions a hospital has been researching. They are a reason to investigate, not proof of a purchase or timeline.
Can I find hospitals within a certain distance?
Yes. Search by hospital name, website, state, city or ZIP code, and set a radius of 25, 50, 100, 300 or 500 miles, or All, to include hospitals across all distances.
How do I find a specific rural hospital?
Use the Rural Hospital ID, Intent.Health's internal unique identifier for each rural hospital, or search by name or website.
About Intent.Health
Intent.Health helps healthcare businesses research and engage the U.S. healthcare market. It connects 30 organization intelligence modules, including Rural and Specialty Hospitals, with Executive Intelligence, HCP Intelligence, Decision Network, intent signals, propensity analysis and Ishi contextual AI.
Editorial note: Product screens on this page are recreated, masked examples, not live records. Expense and margin figures come from reported financial data for the periods available; field availability varies by hospital and source.